Motto Auction (Thailand) Co., Ltd



About Us

About Us

MOTTO Group (Thailand) Co., Ltd. has over 20 years of experience and expertise in the Thai automotive business.
It is a one-stop service provider for auctions, logistics, quality assessments, pricing, website mediation (buy-sell), and running both on-the-ground and online auctions.

Motto covers all trading strategies to connect administrative channels and services. Whilst meeting the needs of customers with professional employees, innovation
that combines business information with a Personalized Omni-channel Experience to connect every buying and selling experience to meet a variety of markets across all channels.

Motto Group Products & Services

• Motto Auction*
• Motto Raka*
• Logistics
• Repossession services
• Dealer Services
• Technologies
• Title Book
• Facilities
• Stock Audit

Motto Auction

Motto Auction has seen strong growth and continues to serve auto dealers, manufacturers, financial institutions, insurers, rental and lease companies, motorbike financiers, farm equipment, trucks and NGO’s. Headquarter in Bangkok, Motto partners with over 3,000 dealers nationwide and touches thousands of vehicle transactions in Thailand through the auto life cycle.

Motto Auction operates its vehicle auction & auto remarketing business for 20 years with its 15 branches nationwide including Bangkok,Rangsit, Suwinthawongs, Nakornphrathom, Putthamonthon, Krabi, Hat Yai, Nakornsawan, Phitsanulok, Chiang Mai, Nakhon Ratchasima, Khon Kaen, Prachuap Kirikhun and Supanburi .

Motto Auction in Bangkok operates seven auction lanes every Monday and Wednesday utilizing in lane & online technologies; Simulcast (available on PC and mobile applications).

Motto Raka

In its quest to achieve the company’s mission and support the Government’s “Thailand 4.0” directive, Motto Auction officially introduced Motto Raka (Thailand) Co., Ltd. in November 2019
to offer the first AI-driven data website,, to facilitate fair pricing/deals for those wishing to sell their cars or buy a second-hand car in Thailand.

Compiled from over 20 years of data more than 30,000 sub-models, car colors, car mileage and vehicle condition, Mottoraka is used by the industry including dealers and financial/insurance entities, wishing to check the value of any type of vehicles before trading-in, buying or selling.


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Rep/Contact Info

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Simon Moran
Chief Executive Officer of Motto Group